


The Face Serum™
ACHIEVE OPTIMAL VITALITY AT ANY AGE
A concentrated, high-performance blend of 26 of the finest nutrient-dense botanicals, delivering instant hydration and nourishment that rejuvenates, tones and replenishes the skin. Enriched with our signature Bioactive Flora Complex, a Date Fruit Extract Infusion that penetrates deep into the dermal layers, bestowing your skin transformational harmony. Our Serum absorbs quickly, leaving the skin feeling supple and firm.
Formulated without added parabens, phthalates, sulfates, PEGs, SLSs or synthetic fragrances.
Application Use: The Face Serum™ is the foundation of your skin care regimen. It is intended for use after cleansing, preparing the skin for The Rose Oil™, which is recommended for application following The Face Serum™, sealing in the medicinal botanical powers of our Serum.
Mornings and evenings - Apply 1-2 pumps, gently pressing and massaging onto face and neck until skin feels soft and lustrous.
Ideal for all skin types. Each bottle will last approximately 10-14 weeks with daily use and will maintain optimal efficacy for 18 months when stored in an area that minimizes exposure to light and extreme temperatures.

Certified Cruelty-free by the Leaping Bunny Program

Forest Stewardship Council




+ Ingredients
Aloe Barbadensis Leaf Juice*, Glycerin, Isododecane, Caprylic/Capric Triglyceride, Glyceryl Stearate, Polyglyceryl-3 Methylglucose Distearate, Neopentyl Glycol Diethylhexanoate, Leuconostoc/Radish Root Ferment Filtrate, Aqua, Sclerotium Gum, Hydroxypropyl Starch Phosphate, Balanites Aegyptiaca (Desert Date) Kernel Oil*, Simmondsia Chinensis (Jojoba) Seed Oil*, Glyceryl Caprylate, Helianthus Annuus (Sunflower) Seed Oil*, Prunus Armeniaca (Apricot) Kernel Oil*, Rosa Canina (Rosehip) Seed Oil*, Bakuchiol, Sodium Stearoyl Glutamate, Caprylhydroxamic Acid, Rosmarinus Officinalis (Rosemary) Leaf Extract*, Rubus Idaeus (Raspberry) Seed Oil, Prunus Domestica (Plum) Seed Oil, Moringa Oleifera (Moringa) Seed Oil, Euterpe Oleracea (Acai) Fruit Oil*, Carica Papaya (Papaya) Seed Oil, Sodium Phytate, Citrullus Lanatus (Watermelon) Seed Oil, Plukenetia Volubilis (Inchi) Seed Oil*, Pelargonium Graveolens (Geranium) Oil, Anthem Nobilis (Roman Chamomile) Flower Oil, Citrus Aurantium Dulcis (Orange) Oil, Cananga Odorata (Ylang Ylang) Leaf Oil, Phoenix Dactylifera (Date) Fruit Extract, Sodium Hyaluronate, Rosa Damascena (Rose) Flower Oil, Tocopherol
*Certified Organic Ingredients
Ingredients
Aloe Barbadensis Leaf Juice*, Glycerin, Isododecane, Caprylic/Capric Triglyceride, Glyceryl Stearate, Polyglyceryl-3 Methylglucose Distearate, Neopentyl Glycol Diethylhexanoate, Leuconostoc/Radish Root Ferment Filtrate, Aqua, Sclerotium Gum, Hydroxypropyl Starch Phosphate, Balanites Aegyptiaca (Desert Date) Kernel Oil*, Simmondsia Chinensis (Jojoba) Seed Oil*, Glyceryl Caprylate, Helianthus Annuus (Sunflower) Seed Oil*, Prunus Armeniaca (Apricot) Kernel Oil*, Rosa Canina (Rosehip) Seed Oil*, Bakuchiol, Sodium Stearoyl Glutamate, Caprylhydroxamic Acid, Rosmarinus Officinalis (Rosemary) Leaf Extract*, Rubus Idaeus (Raspberry) Seed Oil, Prunus Domestica (Plum) Seed Oil, Moringa Oleifera (Moringa) Seed Oil, Euterpe Oleracea (Acai) Fruit Oil*, Carica Papaya (Papaya) Seed Oil, Sodium Phytate, Citrullus Lanatus (Watermelon) Seed Oil, Plukenetia Volubilis (Inchi) Seed Oil*, Pelargonium Graveolens (Geranium) Oil, Anthem Nobilis (Roman Chamomile) Flower Oil, Citrus Aurantium Dulcis (Orange) Oil, Cananga Odorata (Ylang Ylang) Leaf Oil, Phoenix Dactylifera (Date) Fruit Extract, Sodium Hyaluronate, Rosa Damascena (Rose) Flower Oil, Tocopherol
*Certified Organic Ingredients
Our ethos is rooted in a commitment to quality and efficacy. We procure the finest botanical ingredients and utilize age old methods that preserve the potency of each source plant’s vital nutrients.
Recognized as one of the most powerful antioxidants, acai oil is coveted for its extraordinarily effective skin healing and deeply moisturizing properties.
Acai Fruit Oil
Euterpe Oleracea
Recognized as one of the most powerful antioxidants, acai oil is coveted for its extraordinarily effective skin healing and deeply moisturizing properties.
This illustrious healer contains a vibrant collection of super hydrating minerals, amino acids, vitamins, and active enzymes that replenish and retain moisture.
Aloe Leaf Juice
Aloe Barbadensis
This illustrious healer contains a vibrant collection of super hydrating minerals, amino acids, vitamins, and active enzymes that replenish and retain moisture.
Brimming with beta-carotene and omega-6 fatty acid, this high-performance oil helps hydrate skin, promoting resilience and vitality.
Apricot Kernel Oil
Prunus Armeniaca
Brimming with beta-carotene and omega-6 fatty acid, this high-performance oil helps hydrate skin, promoting resilience and vitality.
This remarkable botanical is a naturally occurring retinol alternative, replete with Vitamin A that penetrates deeply into the dermal layers of the skin, supporting the production of new skin cells, and helping to reveal a firmer complexion
Bakuchiol
This remarkable botanical is a naturally occurring retinol alternative, replete with Vitamin A that penetrates deeply into the dermal layers of the skin, supporting the production of new skin cells, and helping to reveal a firmer complexion
An antioxidant powerhouse, found in our Bioactive Flora Complex, our date extract honors this potent and nutrient rich fruit that has been admired for thousands of years; rich in phytonutrients that help to activate cellular regeneration, improving skin elasticity.
Date Fruit Extract
Phoenix Dactylifera
An antioxidant powerhouse, found in our Bioactive Flora Complex, our date extract honors this potent and nutrient rich fruit that has been admired for thousands of years; rich in phytonutrients that help to activate cellular regeneration, improving skin elasticity.
Revered as a symbol of eternal life, date fruit oil rejuvenates, protects, and replenishes the skin.
Desert Date Kernel Oil
Balanites Aegyptiaca
Revered as a symbol of eternal life, date fruit oil rejuvenates, protects, and replenishes the skin.
A powerful anti-inflammatory with astringent properties that relieves, calms, and soothes skin irritation.
Geranium Oil
Pelargonium Graveolens
A powerful anti-inflammatory with astringent properties that relieves, calms, and soothes skin irritation.
A renown skin enhancer, endowed with an abundance of carotenoids and omega-3-6-9 fatty acids that help to regulate oil production and lock in hydration.
Inchi Seed Oil
Plukenetia Volubilis
A renown skin enhancer, endowed with an abundance of carotenoids and omega-3-6-9 fatty acids that help to regulate oil production and lock in hydration.
A nutrient-dense botanical, high in omega-9 fatty acid serves as an essential building block for the skin’s surface, uniquely protecting and promoting a healthy dermis.
Moringa Oil
Moringa Oleifera
A nutrient-dense botanical, high in omega-9 fatty acid serves as an essential building block for the skin’s surface, uniquely protecting and promoting a healthy dermis.
Teeming with antibacterial and antiseptic properties, this splendid oil is acclaimed for its ability to assist in unclogging pores and support the restoration of damaged skin membranes.
Orange Oil
Citrus Aurantium Dulcis
Teeming with antibacterial and antiseptic properties, this splendid oil is acclaimed for its ability to assist in unclogging pores and support the restoration of damaged skin membranes.
A dynamic skin exfoliator packed with Vitamins B, C and E that gently helps to dissolve dead skin cells to restore the complexion’s equilibrium.
Papaya Seed Oil
Carica Papaya
A dynamic skin exfoliator packed with Vitamins B, C and E that gently helps to dissolve dead skin cells to restore the complexion’s equilibrium.
Replete with vitamin C and linoleic acid – this deeply nourishing oil aids in reducing the appearance of dark spots and helps to improve skin elasticity and boost collagen production.
Plum Seed Oil
Prunus Armeniaca
Replete with vitamin C and linoleic acid – this deeply nourishing oil aids in reducing the appearance of dark spots and helps to improve skin elasticity and boost collagen production.
A versatile botanical treasured for its high concentration of carotenoids and alpha-linoleic acid that aid in warding off free radicals and cell turnover.
Raspberry Seed Oil
Rubus Idaeous
A versatile botanical treasured for its high concentration of carotenoids and alpha-linoleic acid that aid in warding off free radicals and cell turnover.
Lauded for its high concentration of oleic acid and antioxidants, this oil possesses an exceptional ability to target and support the reduction of skin irritation, blemishes, and redness.
Roman Chamomile Flower Oil
Anthemis Nobilis
Lauded for its high concentration of oleic acid and antioxidants, this oil possesses an exceptional ability to target and support the reduction of skin irritation, blemishes, and redness.
The most alluring of botanicals, roses have been cherished by many cultures for its skin healing and restorative properties. This oil contains a complex array of vitamins, minerals, antioxidants, and amino acids that restore skin radiance and assist in maintaining its natural pH balance.
Rose Flower Oil
Rosa Damascena
The most alluring of botanicals, roses have been cherished by many cultures for its skin healing and restorative properties. This oil contains a complex array of vitamins, minerals, antioxidants, and amino acids that restore skin radiance and assist in maintaining its natural pH balance.
Overflowing with an abundance of beta carotene that supports healthy skin to promote a plump and supple appearance.
Rosehip Seed Oil
Rosa Canina
Overflowing with an abundance of beta carotene that supports healthy skin to promote a plump and supple appearance.
A potent botanical known for its exceptional astringent properties that gently tone and help to detoxify congested skin.
Rosemary Leaf Extract
Rosmarinus Officinalis
A potent botanical known for its exceptional astringent properties that gently tone and help to detoxify congested skin.
Admired for its high concentration of Vitamin E, sunflower seed oil helps to facilitate blood circulation and protect the skin.
Sunflower Seed Oil
Helianthus Annuss
Admired for its high concentration of Vitamin E, sunflower seed oil helps to facilitate blood circulation and protect the skin.
A nutrient rich oil admired for its high content of omega fatty acids that helps to balance skin’s sebum to smooth and soften skin.
Watermelon Seed Oil
Citrullus Lanatus
A nutrient rich oil admired for its high content of omega fatty acids that helps to balance skin’s sebum to smooth and soften skin.
Recognized as the flower of flowers, ylang ylang possesses an exquisite scent, and an array of nutrients and anti-inflammatory properties that tone and helps to evenly distribute skin’s natural sebum.
Ylang Ylang Leaf Oil
Cananga Odorata
Recognized as the flower of flowers, ylang ylang possesses an exquisite scent, and an array of nutrients and anti-inflammatory properties that tone and helps to evenly distribute skin’s natural sebum.

The Power of ...
Date Fruit Extract
This antioxidant powerhouse honors the potent and nutrient rich date fruit that has been revered for thousands of years for its ability to rejuvenate, protect and replenish the skin.
Apricot Kernel Oil
Overflowing with an abundance of beta-carotene and omega-6 essential fatty acids, this coveted oil exfoliates and hydrates skin, promoting resilience and vitality.
Plum Seed Oil
Brimming with vitamin C and linoleic acid, this deeply nourishing oil assists in reducing the appearance of dark spots, improves skin elasticity and helps to boost collagen production.
Rose Flower Oil
The most alluring of essential oils, roses have been cherished by many cultures for their skin healing and restorative properties. This oil contains a complex array of vitamins, minerals, antioxidants and amino acids that restore skin radiance and maintain its natural pH balance.
Bakuchiol
This remarkable botanical is a naturally occurring retinol alternative, replete with Vitamin A that penetrates deeply into the dermal layers of the skin, supporting the production of new skin cells, and helping to reveal a firmer complexion.

Bioactive Flora Complex
Our signature Bioactive Flora Complex is a meticulously crafted Date Fruit Extract Infusion.
Embracing time-honored rituals, our finely milled date fruits are macerated in Certified Organic High Oleic Sunflower Oil. Our extensive infusion process is optimized to capture the potent bioactives of this superfruit, yielding a Complex that is abundant in phytonutrients and minerals that offer powerful assistance in boosting elastin and collagen regeneration. Our Complex is brimming with Vitamins A and B5, both powerful antioxidants that aid in repairing skin from free radical damage, as well as essential amino acids that promote skin repair and hydrate the skin.
Testimonials
“This Serum smells heavenly, is hydrating and leaves my skin feeling fantastic. I like to use it before I put on my foundation, as it creates a nice dewy and moisturized effect, but does not leave my skin with that sticky residue feeling that I have experienced with most serums.”
Alice
“I absolutely love that I can rest knowing that what I am putting on my skin has been so thoughtfully, honestly and carefully created. Can’t live without it.”
Allison
“My favorite serum. It has minimized the redness in my skin and reduced the uneven discoloration on my cheeks and forehead. It has noticeably improved my skin’s overall clarity and has evened out my skin tone. With or without makeup, I love the glow.”
Nicole
“From the moment I applied the serum to my skin, I have not wanted to use anything else on my face. It keeps my skin balanced, looking hydrated, brighter, and uniform in color. My pores have also shrunk. A true luxury. I would use it all over my body."
Maia
“ I have been using The Face Serum daily for over two years. My skin has dramatically improved - all age stains miraculously gone. The texture and rose scent are amazing. Highly recommend. ”
Sara
“I am addicted to my LULAAV Serum – I use it religiously. I have aging skin that has sustained years of sun damage. My discoloration and marks have dramatically decreased. It’s everything my skin has been looking for.”
Abby
“I feel as if my skin has never been healthier. The smell is amazing, and I love that the ingredients are clean. This serum has become an every day necessity.”
Eleena
“From the packaging to the lovely rose scent and feel of this product, the LULAAV serum is beautiful from the inside out. I get great satisfaction knowing I am receiving exceptional results from a product that is made with so many organic ingredients.”
Liz
“When I tried LULAAV’s Face Serum I immediately fell in love. The scent is lovely, and it truly delivers. It’s so hydrating and I finally feel like my pores can breathe again. It’s great for summertime to help heal a sunburn, or wintertime on cracked dry skin. Pure happiness throughout the day.”
Lauren
“The LULAAV Serum has given me the best results, over and above any product I’ve ever used. And believe me I’ve tried them all.”
Cheryl
“As a mom of two small children, most days I feel like I barely get a second to myself. My morning and evening ritual of using the LULAAV serum to nourish my skin has become a precious moment to myself. The serum has brought my skin back to life, glowing and feeling hydrated day and night."
Elizabeth
“Your serum leaves my complexion clear, bright, and looking hydrated. It’s great for everyday use. I love applying an extra layer on my skin during long dehydrating flights. By the time I land, my skin looks and feels amazing.”
Roos
“This serum makes my skin feel silken and more vibrant. It is now a part of my daily routine. I look forward to taking care of my face, whereas before it felt like a chore. The fresh rose scent makes everything more fun.”
Anna
“I cherish this Serum. It absorbs easily and brightens my complexion. I began regularly receiving compliments on how great my skin looks since using it. A game changer.”
Debra
“My skin has become smoother, more flexible and has never looked this good. The luxurious rose scent is transporting – relaxation in a bottle.”
Yael
“I have struggled for as long as I can remember with finding the right skin products for my skin. I have also always been apprehensive of ingredient lists. The LULAAV Face Serum works better than any of my other serums. It has a beautiful rose scent which wears well. My skin feels dewy and hydrated. I am so glad I found this bottle of gold.”
Ekta
Frequently Asked Questions
Who is The Face Serum™ ideal for?
The Face Serum is ideal for all skin types, including sensitive, rosacea, oily or dry. The Face Serum is well suited for all seasons and is especially effective at hydrating for those who travel. The plant nutrients in each of the unique ingredients are crafted to synergistically work together to soothe and balance the skin.
What are the benefits of using The Face Serum™?
The Face Serum™ hydrates, tones and nourishes with 26 potent botanicals that penetrate into and replenish the skin with vital plant nutrients. The Face Serum™ beautifully absorbs into the skin and balances, giving you a clear complexion and prepares the skin for your daily and nightly face oil or moisturizer.
How do I incorporate The Face Serum™ into my skin care routine?
The Face Serum™ is the foundation of your skin care regimen. It is intended for use after cleansing, preparing the skin for your desired (daily and nightly) face oil or moisturizer, sealing in the medicinal botanical powers of our Serum.
Who is The Face Serum™ ideal for?
The Face Serum is ideal for all skin types, including sensitive, rosacea, oily or dry. The Face Serum is well suited for all seasons and is especially effective at hydrating for those who travel. The plant nutrients in each of the unique ingredients are crafted to synergistically work together to soothe and balance the skin.
What are the benefits of using The Face Serum™?
The Face Serum™ hydrates, tones and nourishes with 26 potent botanicals that penetrate into and replenish the skin with vital plant nutrients. The Face Serum™ beautifully absorbs into the skin and balances, giving you a clear complexion and prepares the skin for your daily and nightly face oil or moisturizer.
How do I incorporate The Face Serum™ into my skin care routine?
The Face Serum™ is the foundation of your skin care regimen. It is intended for use after cleansing, preparing the skin for your desired (daily and nightly) face oil or moisturizer, sealing in the medicinal botanical powers of our Serum.
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